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Strategic marketing for health care organizations: building a customer-driven health system/ Philip Kotler, Joel Shalowitz, and Robert J. Stevens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco: Jossey-Bass, c2008
Availability: Items available for loan: NIH Library (1)Call number: RA410.56 .K69 2008.

2.
The five most important questions you will ever ask about your organization/ Peter F. Drucker ; [with] Jim Collins ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: [New York]: Leader to Leader Institute San Francisco: Jossey-Bass, c2008
Availability: Items available for loan: NIH Library (1)Call number: HD62.6 .D777 2008.

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