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1.
Strategic marketing for nonprofit organizations: by Philip Kotler, O.C. Ferrell and Charles Lamb by
Edition: 3rd ed. Rev. ed. of: Cases and readings for marketing for nonprofit organizations. 1983.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Englewood Cliff, New Jersey: Prentice-Hall, Inc., 1987
Availability: Items available for loan: NIH Library (1).

2.
Strategic marketing for health care organizations: building a customer-driven health system/ Philip Kotler, Joel Shalowitz, and Robert J. Stevens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco: Jossey-Bass, c2008
Availability: Items available for loan: NIH Library (1)Call number: RA410.56 .K69 2008.

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