Marketing plans : How to prepare them, how to use them (Record no. 5691)
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000 -LEADER | |
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fixed length control field | 00636nam a2200229#a 4500 |
001 - CONTROL NUMBER | |
control field | 0000007552 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | NIH |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240220140212.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 240220s1995 xx 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 075062213X |
033 ## - DATE/TIME AND PLACE OF AN EVENT | |
Formatted date/time | 950816 |
Geographic classification area code | 951109 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMR |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.3 mcd 1995 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | McDonald, Malcolm H. B. |
Relator term | author. |
245 #0 - TITLE STATEMENT | |
Title | Marketing plans : How to prepare them, how to use them |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Oxford: |
Name of publisher, distributor, etc. | Butterworth-Heinemann, |
Date of publication, distribution, etc. | 1995 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 485 p.: |
Other physical details | ill. ; |
Dimensions | 24 cm. |
490 ## - SERIES STATEMENT | |
Series statement | Professional development series |
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing - Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Open Shelf |
Withdrawn status | Lost status | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Book | NIH Library | NIH Library | NIH Library | 14/01/2004 | HF5415.3 mcd 1995 | BK00009669 | 20/02/2024 | 1 | 20/02/2024 | Open Shelf |