Dowling, Grahame R. <br/><br/>
Corporate reputations : Strategies for developing the corporate brand 

 - Melbourne:  Longman Professional,  1994 
 - xv, 234 p.:  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>0582915597 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate image<br/>Corporations