Adamson, Allen P. <br/><br/>
Brandsimple:  how the best brands keep it simple and succeed/ 
Allen P. Adamson. 
 - xxv, 230 pages:  illustration;  25 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>1403974055 9781403974051 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Philosophy.<br/>Brand name products--Planning.<br/>Business names--Philosophy.