TY - BOOK AU - Sya, L. S. TI - Branding Malaysia SN - 9832652758 AV - HF1594.6 PY - 2005/// CY - Petaling Jaya, Selangor Darul Ehsan, Malaysia PB - Oak Enterprise KW - Advertising KW - Tourism KW - Malaysia KW - Foreign trade promotion KW - Government publicity KW - Place marketing N1 - Includes bibliographical references (p. 306-307) and index ER -